Trend 2012 #1: On The Brink of Irrelevancy: Reinventing the Realtor

The economic, political, technological, cultural and market forces that we have predicted for the last 15 years have matured and tightened their grip over virtually every aspect of the American real estate industry.

Rethink The Future of Real Estate

Given the dynamic industry context we have chosen a scenario-based approach to strategic planning. Over the last 40 years, scenario planning has emerged as a leading strategic tool: a proven way to make flexible long-term plans and manage future uncertainties. Challenge our assumptions and beliefs.

Straight talk with Dave Liniger co-founder of Re/Max Extract from the Full 2012 Swanepoel Trends Report

Extract from Trend #4 in 2012 Swanepoel Trends Report.

Straight talk with Mark Willis, CEO of Keller Williams Realty

Extract from Trend #4 in 2012 Swanepoel Trends Report

Straight talk with Richard Smith and Alex Perriello of Realogy

Extract from Trend #4 in 2012 Swanepoel Trends Report